Commercial Real Estate
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Client Overview
A two-time winner of Houston BOMA’s “Building of the Year,” Wells Fargo Plaza is the center of Houston’s contemporary skyline, standing 992 feet tall with 71 stories of tenant floors. It’s the largest multi-tenant building in the southwestern United States with more than 1.7 million square feet of rentable area. Managed by CB Richard Ellis, the property attracts many of the most successful businesses in the nation as tenants, boasting countless amenities, impeccable architectural and interior design, and unmatched tenant service.
Need for Updated Signage
Wells Fargo Plaza wanted a directory solution that complimented the property’s aesthetic grandeur and superior services. Having installed an extremely limited solution, Wells Fargo Plaza was ready to upgrade to a more sophisticated interactive experience for its tenants and visitors, with the goals of streamlining directory usage and further publicizing the property’s many services and amenities. At the same time, it was important for the solution to be visually appealing to increase the lobbies’ overall impact on current and prospective tenants.
Nexus Solution
Early on, Nexus worked closely with project architects to make sure signage placement and presentation blended into the existing building layout and design. From designing and fabricating custom iron enclosures for the directories to accounting for important items such as rear access and ventilation, the team’s planning effort ensured a smooth installation. Nexus went on to install nine interactive directories throughout the property’s lobbies. The web-based content management solution allows property managers to update content on demand. In addition, the new capabilities allowed for enhanced showcasing of services and amenities, thus differentiating Wells Fargo Plaza as a premier location in Houston.
Taking further advantage of interactivity, property managers added a leasing feature that is used onsite as a sales tool to show prospective tenants floor plans throughout the building. Within minutes, prospects can see available floor space and layout along with pertinent leasing information to help enhance the sales process.
Results
By moving to a more robust and feature-rich solution, Wells Fargo Plaza has increased its communication efficiencies. It has maintained - even improved - its landmark reputation in terms of aesthetics and service that such a renowned property demands. The Nexus solution gives Wells Fargo Plaza a clear advantage among premier commercial properties in the U.S.
Project Features and Highlights
- Nine interactive directories
- Improved communication of services and amenities
- Web-based content management
- Leasing aid
- Partnered with architects and designers
Other CB Richard Ellis Properties That Use Nexus
- 2100 McKinney Avenue - Dallas, TX
- 100 Congress - Austin, TX
- Web-based content management
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Commercial Real Estate
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Client Overview
Custom Project Requirements
Related looked to Nexus to help market the Caledonia, one of its newest luxury rental properties. As the first luxury rental in West Chelsea built along The High Line, one of New York’s most unique urban parks, The Caledonia attracts technologically savvy clients looking for the utmost luxury. Related wanted to communicate to prospective tenants through technology that was high-tech and attention-grabbing from an aesthetic standpoint. As discussions between Related and Nexus began, it quickly became apparent that a completely customized solution was necessary in order to meet Related’s project requirements.
Nexus Solution
Nexus installed an interactive digital sign in the property’s sales office that allows prospects to view floor plans of available space. Using Microsoft’s new graphics rendering platform, Nexus designed a solution that was simply stunning in its presentation and very user-friendly. Furthermore, Nexus applied this same technology to hand-held interactive kiosks to further assist visitors and support the sales process with new clients.
Nexus incorporated a data capture component that allows users to input their contact information and search parameters such as price range, move in date, space requirements, etc. All of this data is instantly posted to their RealPage database and simultaneously printed for a salesperson’s convenience. This allows Related to keep track of leads online, qualify sales leads and create a unique interactive user experience.
Result
By working with Nexus, Related is making the right first impression on its target market — an impression that ultimately has created increased sales and brand awareness. The advanced technology being used provides real-time communication to visitors and business-critical data to Related. In the end, Nexus delivered remarkable visuals and cutting edge technology that’s helping Related clearly uphold its dedication to excellence.
Features and Functions
- Completely customized solution
- Hand-held interactive kiosks
- Leasing tool
- RealPage database integration
- Data capture component
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Commercial Real Estate
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Client Overview
The Irvine Company is a 140-year-old privately held real estate investment company known for its high-quality investment properties scattered throughout California. The Irvine Company’s office properties range from prestigious high-rise office towers with one-of-a-kind views to thoughtfully planned campus-office environments in vibrant business centers. The office properties are located in some of the most beautiful locations in California.
Need for a Partnership
The Irvine Company was looking for a partner that could provide high quality, end-to-end digital signage solutions to replace their outdated back-lit signage within many of their properties. They wanted to create a consistent look and feel, while at the same time preserve the personality and presentation for each property regardless of location. In some buildings, multi-million dollar updates were being made to lobbies, and their signage had to keep up with their already high standards. Scalability and end-to-end project management was a major concern. The Irvine Company needed a partner that could keep up and be there at every turn. Experience working with architects and general contractors was absolutely necessary.
Nexus Solution
After conducting a thorough nationwide search, The Irvine Company selected Nexus to deliver a comprehensive digital signage solution for the entire company. The process started with careful planning upfront, working hand-in-hand with architects and general contractors to ensure that the signage would be integrated properly. Due to the amount of time invested in the pre-planning phase, Nexus successfully adapted solutions to fit each location perfectly. Working through the initial properties, Nexus was able to provide valuable communication tools for each system and location. By incorporating attention-grabbing design, each screen provided the Irvine Company with a more powerful way to communicate to its tenants, visitors and prospects. Nexus managed the entire implementation process end-to-end, making certain that the hardware, enclosures and software came together as a complete solution. The Irvine Company has adopted and deployed an official interactive directory application to all properties that have been installed by Nexus to-date. Using a standard directory has helped reduce capital expense and has established a common look and feel the Irvine Company was wanting. As more Irvine properties updated its signage, the real benefits of the partnership became clear. Because Nexus is the vendor of choice, pricing for software and services is locked in. By having standard pricing in place, property managers can quickly and confidently move forward without the worry of unknown variables. Similarly, experience working at previous properties began diminishing the learning curve, allowing the Irvine Company to capture economies of scale in both time and cost.
Result
In Nexus, the Irvine Company not only found an amazing solution that improves their ability to communicate, but also a true partner that handles the job from beginning to end. Whether it’s working closely with architects during the design phase, installing signage that looks great or providing ongoing support, the Nexus business model has been a perfect match for the Irvine Company, and continues to grow with every new property.
Project Features and Highlights
- Complete end-to-end solution
- Standard pricing for software and services
- Distinguished design to fit specific locations
- Software as a Service
- Custom enclosures
- Consistent branding across multiple locations
- Increased tenant service and communication
Installations
- 101 W. Broadway
- 225 Broadway
- 501 W. Broadway
- One America Plaza
- Newport Gateway
- Irvine Towers
- 20 & 40 Pacifica
- Westwood Gateway
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Commercial Real Estate
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Client Overview
The Presbyterian Health Foundation (PHF) Research Park is a 500,000 s.f. biomedical research facility combining state-of-the-art technology and the aesthetics of a campus atmosphere. Working in cooperation with many federal, state and local agencies, this park is a collaborative alliance including both governmental agencies and institutions of higher learning. In close proximity is the University of Oklahoma Health Sciences Center, the University of Oklahoma School of Medicine, the Oklahoma Medical Research Foundation, and several bio-medical related institutions.
Summary
In July 2002, PHF approached Nexus with the desire to institute a digital signage program throughout the park. The two key objectives were to create a sense of community by allowing tenants to announce their achievements and to present a memorable “high tech” experience for the Park’s many outside visitors (other scientists, companies, legislators, investors, etc.). PHF wanted the digital signs to enhance and pay tribute to the fundamental mission of the Park – making the Research Park a world-class facility for health research and commercialization. Other goals included.
Nexus Solution:
- 6 interactive directories located throughout the facility
- 5 passive digital signs in the PHF Conference Room
- Tradeshow Applications
Features and Functions:
- Tenant directory
- Integrates tenant logos with brief mission statement
- 2D wayfinding
- Cable TV
- Showcase facility services and amenities
- Third-party advertising
- Leasing information
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Commercial Real Estate
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Client Overview
The Dallas Lincoln Centre is a highly recognized office complex located on the southeast intersection on Interstate 635 and the Dallas Tollway. The complex consists of three office towers totaling 1.5 million s.f. of Class A office space. The property has recently undergone a major renovation including the lobby areas of all three buildings. A significant aspect of the Centre’s new look is the addition of six double-sided digital directories.
Summary
In the fall of 2003, The Dallas Lincoln Centre approached Nexus with the desire to institute a digital signage program throughout their newly renovated office complex. With its three-building complex The Dallas Lincoln Centre had initial concerns about wayfinding throughout the complex. Nexus Media not only created a customized application that addressed the wayfinding concerns but also created a platform in which the tenants of the building were able to showcase their business across 12 digital displays.
Project Scope
Nexus installed six double-sided interactive directories and one interactive digital sign in Cousins Properties’ showroom.
Application Features and Functions:
- Directory (search by People or Company)
- 2D wayfinding
- Cable TV
- Showcase property services and amenities
- Leasing information
- Third-party data feeds
- Real-time messaging
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Commercial Real Estate
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Client Overview
Latham House is a character building with an Edwardian Baroque facade, providing a rare style in Birmingham. The building provides an opportunity to acquire prestigious offices of outstanding character in a high profile location, at the heart of Birmingham’s business community. The high specification offices can accommodate occupiers ranging in size from 263.9 - 2,505.2 sq m (2,840 - 26,965 sq ft) over ground and six upper floors. The ground floor offers showroom/retail potential.
Project Scope
Situated in the heart of Birmingham’s business landscape lies the recently re-furbished development now called Latham House. No expense has been spared on this development and which boasts the facilities that any corporate would be proud of. Wanting a focal point for tenants and visitors Hortons’ Estate, through Concept Signs, chose Nexus to deliver an eye catching passive sales sign incorporating Live TV. With more floors of this prestigious building being occupied the sign is designated to become and interactive tenant directory.
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Commercial Real Estate
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Cisco And Nexus Collaborate To Deliver Digital Signage Content Experiences
Cisco System’s Shanghai Customer Solutions Center combines the Cisco Digital Media delivery platform with the Nexus Application Server to create a robust and dynamic digital signage experience.
The Client
The Cisco Customer Solutions Center, located at Caohejing Industrial Park in Shanghai, exists as a hub that facilitates the flow and sharing of knowledge and unified communications.
Overview
- A total of 9 digital signage displays are located throughout key areas of the Shanghai CSC.
- The Cisco Media Wall Interactive Application is mounted on a swivel screen and showcases interactive digital media applications in both portrait and landscape formats.
- The Touchdown Lobby Signage showcases two digital signage displays that present showreels from Cisco and Cisco partners.
- The Partner Room Schedulers total 6 in number for each of the 6 partner rooms. The Cisco DMP is used for all the partner rooms and displays dynamic information specific to each room including room hosts, topics and times.
Implementing The Complete Infrastructure
When it comes to the overall network infrastructure and distribution, Cisco has always taken the lead with their highly robust ACNS and Digital Media Manager. Nexus adds further value to the overall infrastructure by providing an extensive toolset to create and manage content and digital media applications by using the Nexus Application Server.
Content created from the Nexus Application Server seamlessly integrates into the Cisco ecosystem and can be played on the Cisco DMP and other digital signage players.
Media Wall Application Highlights
- Main application menu displays a simplified zoom-enabled wayfinder with daily itinerary information.
- Application showcase contains 6 applications with different interactive modules covering different market verticals from retail, commercial real estate, exhibition and transit centers.
- Retail and commercial real estate applications showcased interactive directory systems utilizing 2D and 3D wayfinding.
- All applications are able to fully utilize RSS feeds, scrolling text messaging and schedulable media zones throughout all screens.
The Complete Digital Signage Solution
The complete digital signage solution combining the Nexus Application Server with the Cisco Digital Media delivery platform provides the ability to provide customers with a robust solution that is easy for:
- Provisioning – New devices can be provisioned and brought into play within minutes through utilization of the Cisco’s Digital Media Manager.
- Content Management – New content can be added through the Nexus Application Server and the Cisco DMP can be tuned into the new content like tuning a TV to a channel. The partner room schedulers funtion in this way where the Nexus Application Server is used to create the content and channel which is then distributed to the Cisco DMP for playback.
- Dynamic Interactive Content – The Nexus Application Server helps to extend the overall digital signage experience by providing a toolset to produce interactive content. The interactive content can be distributed seamlessly through Cisco’s Digital Media Manager to any player capable of interactive playback.
- Scalability – With the combination of the Cisco Digital Media Manager and the Nexus Application Server, content can be scaled to very large deployments consisting of a large number of player devices.
- Overcoming Bandwidth Restrictions – Remote branch deployments have always been hampered by bandwidth restrictions. Nexus’ solution integrates seamlessly with Cisco’s ACNS to allow rich media content to be distributed to remote locations without compromising the quality or timeliness of the content.
Total Experience
Nexus has the broad technology knowledge and expertise covering multiple domains and a commitment to deliver the best solution to meet client requirements. While on-site, Nexus acted as an owner’s representative and technology consultant to plan and facilitate the overall digital communication infrastructure.
Nexus aims to continually support and work alongside innovative companies such as Cisco to achieve their strategic vision by providing new content experiences and solutions.
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